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DTC Product Link Drop

Turn comments like LINK or SHOP into a private reply with the exact product page, size guide, or launch bundle.

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Written for
DTC brands
Setup time
4 minutes
Goal
Product link request

Set it up in 4 steps

More warm product conversations from high-intent comments.

  1. 1Pick the reel or post that shows the product clearly.
  2. 2Use LINK, SHOP, and BUY as the first keywords.
  3. 3Send a direct product URL with one short benefit line.
  4. 4Track which product posts create the most sent replies.

In the draft

Comment trigger

“LINK please”

Social commerce

Keywords

LINKSHOPBUY

Private reply

Hey Priya, here is the product link you asked for: yourstore.com/product

Best for

  • Product drops
  • UGC reels
  • Influencer campaigns

Numbers to watch

  • Sent replies
  • Skipped duplicates
  • Product link CTR

About this template

Anything else, write to support@cuedm.com.

Which keywords does the DTC Product Link Drop template use?
It starts with LINK, SHOP and BUY. Matching ignores case, so a comment like "link please" counts. Add your own words, or remove these, before it goes live.
What does the DM say?
"Hey {username}, here is the product link you asked for: https://yourstore.com/product" {username} becomes the person's Instagram username. Edit every word, and the link, in the draft.
How long does the DTC Product Link Drop template take to set up?
About 4 minutes: connect an Instagram professional account, pick the post or reel (or every post), check the words and turn it on.
What does it cost to run?
Nothing up to 1,000 dms a month on the Free plan. Creator is $15 a month with unlimited dms. No plan charges for the number of people who comment.

Copy this campaign into CueDM

Sign in, connect Instagram, pick a post or reel, and the template's keywords and DM are waiting in your campaign draft.

Use this template

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